Privacy Policy

Airport Taxi Transfers Liverpool is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you use our airport transfer services.

1. Information We Collect

When you book our services, we collect the following information:

• Full name
• Email address
• Phone number
• Pickup and drop-off locations
• Travel date and time
• Number of passengers and luggage
• Special requirements or additional information you provide

2. How We Use Your Information

We use your personal information for the following purposes:

• To process and confirm your booking
• To communicate with you about your transfer
• To provide the transfer service you have requested
• To improve our services and customer experience
• To comply with legal and regulatory requirements
• To send service updates and important notifications

3. Legal Basis for Processing

Under UK GDPR, we process your personal data on the following legal bases:

• Contract Performance: Processing is necessary to fulfill our service contract with you
• Legitimate Interests: To operate and improve our business operations
• Legal Obligation: To comply with transport regulations and legal requirements

4. Data Sharing and Disclosure

We do not sell or rent your personal information to third parties. We may share your information with:

• Drivers: Essential booking details to provide your transfer service
• Payment Processors: To process payments securely
• Legal Authorities: When required by law or to protect our legal rights

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. This includes:

• Secure encrypted connections (SSL/TLS)
• Access controls and authentication
• Regular security assessments
• Staff training on data protection

6. Data Retention

We retain your personal information for as long as necessary to provide our services and comply with legal obligations:

• Booking information: 7 years (for tax and legal purposes)
• Communication records: 2 years
• Marketing preferences: Until you unsubscribe

7. Your Rights

Under UK GDPR, you have the following rights regarding your personal data:

• Right of Access: Request a copy of your personal data
• Right to Rectification: Correct inaccurate or incomplete data
• Right to Erasure: Request deletion of your data (subject to legal obligations)
• Right to Restrict Processing: Limit how we use your data
• Right to Data Portability: Receive your data in a structured format
• Right to Object: Object to certain types of processing

8. Cookies

Our website uses cookies to improve your browsing experience. We use:

• Essential Cookies: Required for the website to function properly
• Preference Cookies: Remember your settings and preferences
• Analytics Cookies: Help us understand how visitors use our site

You can control cookies through your browser settings. However, disabling cookies may affect website functionality.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

11. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us:

12. Supervisory Authority

You have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's supervisory authority for data protection: